Better audiences drive better results.

Talk to the right people across the digital
realm to achieve your goals.

digital advertising and SEO marketing illustration

A digital approach thatreaches millions.

By using our patented technology to communicate exclusively with the right people,
DG’s team of data nerds is able to refine your target audience to help you attract
higher quality leads, convert more clicks to customers, and increase name recognition.  

Data Genomix campaign strategy process

67,557,518

Reach

1,931,591,101

Impressions

74,126,773

Clicks

3.87

Avg CTR %

Right content, right place, right audience.

The Data Genomix team solves complex problems through strategic data driven digital solutions, highly-engaging content, delivered to targeted audiences through multiple channels and platforms. Driven by data, DG develops audience-centric digital marketing solutions that motivate, cultivate, and convert your target audience.

STRATEGIC PLANNING

Great campaigns start with great strategy. At DG we don’t like to guess, we want to know for sure. Through our strategic planning process we are able to develop highly-tailored digital solutions and strategies that are tied to meaningful objectives and tactics to meet campaign’s goals.

  • Channel and Landscape Audit
  • Key Message Analysis & Development
  • Competitor Analysis
  • Goal & KPI Development
  • Campaign Timeline
  • Channel Identification

CONTENT DEVELOPMENT

Content is the differentiator between a good and great campaign. Great content breaks through, inspires and motivates audiences to care about your message and take meaningful action. It takes time, expertise, and vision to generate compelling content. Our team of content strategists and designers utilizes the latest design trends and tools to craft content that resonates with target audiences and most importantly drives engagement.

  • Campaign Branding (logo, style guide, imagery)  
  • Website Creation & Management
  • Video Production
  • Ad Design
  • Copywriting
  • Blog & Email Generation

DATA SCIENCE

Our data science team is the engine of success for our digital campaigns.  Utilizing more than 685 unique data points of more than 194 million online users DG’s data scientists develop, craft and segment target audiences who are most likely to engage with your content.

  • Profile Development
  • Survey/Polling & Analysis
  • 1-to-1 Matching
  • Segmentation

MEDIA PLACEMENT

Digital ads are placed in various locations online to maximize your campaign ROI. Research is done to understand where your audience spends their time,  in order to make the best decisions about when and where to serve your ads.

  • Facebook & Instagram
  • Twitter
  • LinkedIn
  • Snapchat
  • Google Ads, Ad Words, YouTube
  • Paid Search
  • Connected TV
  • Digital Display & video
  • SMS & MMS

ACTIVE MONITORING

Execution is everything. Simply put, the DG team does what it says it’s going to do and executes strategy effectively and efficiently to achieve your goals. Throughout the campaign, the Client Success team actively monitors  campaigns daily to ensure the campaign delivery is meeting objectives..

  • Organic Social Media Posts
  • Community Management
  • Real-time Ad Optimization
  • Social Listening & Analysis
  • Email Development & Deployment

REPORTING & ANALYTICS

A good relationship is transparent. You’ll regularly receive reports with insights on the performance of your campaigns, measuring key performance indicators. You also have access to a robust reporting and analytics dashboard so you can see the numbers for yourself whenever you’d like.

  • Realtime Dashboard
  • Results Analysis
  • Optimization Recommendations

RESEARCH & ANALYSIS

Data Genomix offers the best consumer data and analytics system that seamlessly accelerates insights into action. We create and analyze hyper-relevant, targeted segments to understand what will move your audience. DG researches your competing alternatives to understand the entire field and how to gain an advantage.

  • Market Research
  • Rival Research
  • Consumer Analysis
  • Survey & Polling Development & Execution

GENERAL CONSULTING

Are you ready to unlock your organization’s potential? The Data Genomix team is prepared to vision-cast a future of unparalleled success. DG has subject matter experts in non-profit, public affairs, media relations, political campaigns & causes, eCommerce, and all things marketing & advertisings.

  • Brand Analysis & Refinement
  • Public Relations & Crisis Response
  • Planning & Forecasting

Unique sectors we help grow

Check out our solutions portfolio.

Energy

Healthcare

Political

Non-profit

Consumer

Natural Resources

Education

Get more insights
from your data!

Understand your data better with tips and best practices from our data science team on how to ensure the quality of your data. Download our FREE guide Best Practices for Data Quality Assurance below.